Collectors of picture postcards will, from time to time, almost certainly have come across, either in their own collection or else from amongst the stocks of dealers through which they may have been searching, a card whereon the inscription there printed contains a typographical error, most probably an error of spelling. No where is this more true than for collectors of LL postcards, those produced by Lévy Sons & Co., later Lévy and Neurdein Réunis following the merger of Lévy with Neurdein & Co. in 1922. In the case of cards produced by them this is perhaps understandable as the inscriptions on their cards, printed in France, were typeset by citizens of that country whose command of English may well not have been such as to ensure the correct spelling of place names on postcards depicting scenes from cities, towns and resorts in England, the Isle of Wight and the Channel Islands where the cards were ultimately destined to be offered for sale.
LL postcards first appeared for sale in England in mid-1905 in a number of South coast resorts. Cards featuring views of London appeared a year later, followed in 1907 by cards of Jersey and in 1908 of cards both for Guernsey and Sark.
In this brief article I have not attempted to list all of those many errors already identified and listed elsewhere. Rather I have confined myself to detailing a few which I have come across and added to my own collection and which I have not found mentioned in other publications.
Beginning with cards of Sark you might assume that the publishers would at least have been able to ensure that their own name, appearing as part of the imprint on the reverse of many cards, when it did appear, was correctly spelt. Sadly this was not always the case. An example of card no. LL 4, depicting the boat “Alert” in harbour bears the imprint “EVYL Sons & Co, Paris” on the reverse (Fig. 1). Another card from Sark, no. LL 16, featuring the Natural Arch, Dixcart Bay, bears the imprint “EYY Sons & Co, Paris” (Fig. 2).
Turning to Guernsey I have an example of card no. LL 97, which depicts the Victoria Tower and Garden. The inscription on the front has the no. “97” omitted, possibly because of its positioning to the far left of the card, but to my mind of far more interest is the spelling “CUERNSEY” (Figs. 3 & 4).
Finally, but by no means least, to Jersey and here I have an example of card no. LL 74 depicting the “Battle of Jersey 1781 (Court House.), “where both the English and French inscriptions include the name of the island as being “Jersez” (Figs. 5 & 6).
Next, an example of card no. LL 108 entitled “General View” bears the imprint “LEYY Sons & Co, Paris” on the reverse (Fig. 7), yet another example of the publisher encountering problems with the spelling of their name. One final card from Jersey, an example of card no. LL 217, showing the “Baie (sic) of St-Brelade.”, in my collection features the inscription commencing “JERSEV” with the “V” then overprinted with the letter “Y” (Figs. 8 & 9). This appears to be an example of an error discovered by the printers and somewhat crudely corrected because they were unwilling to destroy those cards already printed.
I should perhaps mention that I have a number of examples of each of the above cards in my collection differing slightly in either their inscriptions on the front of the card or else in regards to either the imprint or other wording on the reverse and emanating from different printings, but that only a single example of each shows the error so mentioned and illustrated. I don’t doubt, but that there are many other examples of each of these errors in existence as well as other errors not as yet discovered or recorded.
In closing I hope that collectors of these fascinating series of cards may possibly be encouraged to seek out examples of such errors for their own collections and that others, not until now collectors of postcards, may perhaps be prompted to add another proverbial string to their collecting bow.
Bibliography.
“LL Postcards of the Channel Islands” by Stanley Newman, (Fifth edition, 2006).
“A Catalogue of Jersey Postcards Published by Levy Sons & Co., Paris” by Bob Mallet, (2014).
““LL1” All the LL Postcards of the UK” by John Wood, (2017).